About FY25 SPARK GSTIP
Our Global Short Term Incentive Plan (GSTIP) is a discretionary cash bonus plan designed to drive exceptional performance across Vodafone and recognise and reward individual impact during the year.
To ensure the right level of collective focus on driving Vodafone Business growth, bonus eligible individuals reporting up to a local VBU director will be incentivised through local market SPARK GSTIP performance in addition to local market GSTIP performance.
Your base salary
As calculated on 31 March 2025.
Your target bonus
Set out as a percentage of your salary and based on your band and local market.
Business performance multiplier
Calculated based on a combination of local market SPARK GSTIP performance and local market GSTIP performance, with a Business Performance range of 0-200% which is applied to your target bonus percentage.
Individual impact
Your individual multiplier may vary between 75% and 125% depending on your Impact Rating.
*Please note: Reward implications regarding individual impact and minimum performance standards are not applicable to employees in Vodafone Germany and VGSG as the full Grow My Impact implementation is subject to workers council approval.
The details
The GSTIP is an annual discretionary plan which is paid in cash after the end of the performance period.
Financial year
The performance year for the GSTIP follows our financial year which runs from 1 April to 31 March each year.
Eligibility
To be eligible for a bonus payout you must have joined Vodafone on or before 1 March during the performance year and be employed with us at the point of bonus payment date
Minimum Performance Standard
To receive a bonus you must meet minimum performance standards as defined by your local market.
Payout
You will receive your bonus payout in June following the end of the performance year.
Business performance
Your business multiplier will be between 0% and 200%, and will be based on 50% local Vodafone Business performance and 50% local GSTIP performance. Your multiplier will be determined based on both local VBU growth and local market performance.
You can view the weighting of these measures for the Group and local market portions for FY24 here. There are no changes to these weightings for FY25.
Growth (100%)
Adjusted Service Revenue
30%
Beyond Connectivity Products
30%
Contribution Margin
40%
If you are on the SPARK GSTIP framework (e.g., VBUs, VBPS, and VBTS), your performance measures will be weighted on 50% SPARK GSTIP and 50% local market performance. More information on the measures can be found here.
- Performance measures for the SPARK GSTIP framework (e.g., VBUs, VBPS, and VBTS), will be weighted 50% SPARK GSTIP and 50% local market GSTIP. Local CEOs will be based on 15% SPARK GSTIP and 85% local market GSTIP.
- For performance below threshold there is no payout.
- The performance under each measure, which is capped at 200%, will be multiplied by its relevant weighting to give a final business multiplier percentage. End-of-year results will communicate business performance against both maximum opportunity (0%-100%) and target performance (0%-200%), the latter of which is what will be applied to your target bonus percentage.
- Financial Planning and Analysis are responsible for calculating any financial measures.
- The achievement of strategic measures will be assessed by the Group CEO, Group CHRO and Group CFO. The key metrics in this assessment are Churn and Net Promoter Score.
- The Remuneration Committee approves the final GSTIP outcomes and these are released in late May after the announcement of our year-end results. This will include the final local SPARK outcomes.