Senior Copywriter - Consumer IoT

London, Greater London
  1. Full Time
  2. Strategy
000000245091
Posting date:11 Feb, 2019

Role Title: Senior Copywriter – V by Vodafone Creative Team

Location: Paddington
 

The Internet of Things team play a key part in the success of V by Vodafone. We are the fearless and restless pioneers in our field, and now we’re looking for people who aren’t afraid to take risks, for the brave ones, the trailblazers. Our team are proud product managers, digital specialists, UX designers, developers, and marketers. At heart, we are proud artists. We are seeking like-minded audacious individuals to join our mission and create extraordinary connections to the people and the things we love.


We launched V by Vodafone in November 2017, bringing 5 products to life across four of our largest European markets. Since then we’ve grown, and now we are across nine markets with 15 fantastic products, but we’ve only just started. We need great people to help us keep growing, developing new ideas, new services, and delivering true value to our customers. Here is where you step in. We will challenge you and we expect you to challenge us. We will learn together, build new things, break them and rebuild them again.

At V by Vodafone, every day is guaranteed to be different. The future is exciting, Ready?


The role:
 

The Senior Copywriter is recognised as the copy guru or wordsmith of V by Vodafone, responsible for the conception, writing, editing, proofreading and delivery of a vast range of communications for the team. The role will be using a wide range of communication disciplines (including product marketing materials, apps, social media content, SMS campaigns, and lots more, to ensure the right message is communicated to the right audience at the right moment

 

The role works alongside the team of designers to respond to briefs through collaborative creative and conceptual development. Working with customers from the CIoT business (product, marketing, digital) will be crucial to the success of the role, so the successful candidate must be able to manage a fast paced creative environment to deliver effective, on brand communications. The key aim of the role is to create compelling, creative, marketing savvy copy at an agency-quality level.

 
With us you will:
 
  • Write effective and engaging copy in line with required briefs

  • Create copy for a broad range of stakeholders and projects from all areas of the business

  • Understand the different language styles that appear to different target markets and be able to tailor communications to the relevant audience

  • Be able to edit, improve and infuse the V brand voice into existing communications

  • Act as a brand/tone of voice consultant within the business to provide creative direction and guidance across all aspects of V copy communications

  • Champion the V tone of voice guidelines within the organization to ensure understanding and adherence

  • Conduct training sessions annually of the V tone of voice guidelines and with all new starters

  • Enhance marketing campaign performance

  • Engage UX experience, proposition, brand, online and sales leads to ensure buy-in and agreement on copywriting procedures, briefing requirements and service level agreements

  • Receive briefs from internal stakeholders, distil briefs to core consumer insight and work with the internal designers to deliver required creative output against brief

 
Apply if you have:
 
  • Extensive professional experience in a marketing, design or agency environment

  • Strong copywriting experience

  • Experience in above the line and below the line media or journalism

  • Experience in writing, editing marketing communication copy to a professional standard

  • Brand management experience

  • Creative flair
  • Excellent planning, time management and organizational skills

  • Thorough understanding of the creative communication process

 
What you can expect from us:
 
  • Dedicated support and mentoring

  • Opportunity to develop and progress – plus a solid dedication to work-life balance. It all means you’ll have everything you need to advance your career, and achieve your full potential.

  • Annual company bonus
  • 28 day’s holiday
  • Contributory company pension scheme

     
Commitment from Vodafone
 

Vodafone is committed to attracting, developing and retaining the best people by offering a motivating and inclusive workplace in which talent is truly recognised, developed and rewarded. We believe that diversity plays an important role in the success of our business and we are committed to creating an inclusive work environment which respects, values, celebrates and makes the most of people’s individual differences - we are not only multinational but multicultural too. At Vodafone you will have access to our excellent benefits programme that you would expect from any global company. If you have any questions, please don’t hesitate to reach out to us on careers@vodafone.co.uk

 
If you have any questions left
 

Check out the application process and get to know us better here: https://careers.vodafone.co.uk/consumer-internet-of-things

 

Read more stories here: https://careers.vodafone.co.uk/posts

 

For any technical difficulties with submitting your application, please contact group.resourcing@vodafone.com

 

The future is exciting. Ready?

 

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