Field Marketing Manager

Newbury, Berkshire
  1. Full Time
  2. Marketing/Communications
264728
Posting date:04 Nov, 2019

Job title: Field Marketing Manager

Location: Newbury


Your Role

The Field Marketing Manager will be responsible delivering best in class field marketing for our regional sales channel and for executing sales readiness activities for our key propositions to increase sales and drive revenue.  This is achieved by setting the agenda, confronting complexity and pushing the boundaries.  

 

Key accountabilities

•  Responsible for delivering field marketing initiatives and campaigns that will drive sales and revenue growth for our Regional Business Sales Channel, across both Public and Private Segments.  

•  Deliver Deal Based and Account Based Marketing as well as relevant industry vertical content and events that will support the Sales channel DB. 

•  Work closely with the Regional Channel Heads to execute inspirational go to market experience for colleagues and customers

•  Deliver sales readiness materials and campaigns for our key products and propositions launches ensuring the Sales Channels have what they need to succeed.

•  Maximise return on investment on marketing spend ensuring delivery of the commercial and marketing targets and KPI’s

 

What’s important to us?

•  Ability to work within a matrix organisation 

•  Good understanding of field marketing and best practices in supporting business sales (across both Public and Private sectors) 

•  Good understanding of digital marketing and an omni-channel approach

•  Strong communication skills with an ability to engage and influence senior business stakeholders

•  Creatively minded and eager to challenge the normal approach.

•  Interest in innovation and technology leadership 

•  Proactive with a ‘can do’ attitude and able to integrate well within a team

 

Our Commitment

Vodafone is committed to attracting, developing and retaining the very best people by offering a flexible, motivating and inclusive workplace in which talent is truly recognised, developed and rewarded. We believe that diversity plays an important role in the success of our business and we are committed to creating an inclusive work environment which respects, values, celebrates and makes the most of people’s individual differences - we are not only multinational but multicultural too.

 

Vodafone is committed to making reasonable adjustments for all candidates considered to have a disability during the recruitment assessment process. Should you meet the minimum criteria for the role you are applying to, we will contact you to discuss the reasonable adjustments that you may need.

 

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