Share this Job

Brand And Marketing Lead

Posting Country:  United Kingdom
Date Posted: 
Full Time / Part Time:  Full Time
Contract Type:  Permanent

Our purpose at Vodafone is to connect for a better future. As a Global Communications Technology company, we put the customer at the heart of everything we do. We are forever challenging, pushing boundaries and discovering innovative ways to connect our customers with their digital societies.

We connect people, businesses, and communities across the globe to create the future. We earn customer loyalty, experiment, learn fast and get it done, together.

Join our journey as we connect for a better future. Ready?

Role Purpose:

To support the development and protection of a distinctive, differentiated and globally consistent brand for Vodafone Business. This is achieved through the development of guidelines and campaign and programme toolkits to be consistently adopted by markets in all Vodafone Business marketing activities.

Key accountabilities and decision ownership:

•Manage the development, roll out and adoption of Vodafone Business brand platform guidelines across markets

•Work with markets and agencies to develop appropriate brand campaign and programme toolkits, support with deployment and ensure robust measurement and reporting

•Safeguard the brand through review and consultation of creative assets and communications
•Work with the digital marketing team to develop digital and social content and ensure brand consistency
•Work closely and gain a good relationship with the wider Group Business Marketing team, as well as Group Brand team, Marketing contacts in local markets and other key stakeholders

Core competencies, knowledge and experience:

•Excellent inter-personal and communication skills

•Experience of creating and delivering successful brand and/or marketing programmes
•Excellent planning  & programme management skills
•Agency management experience
•B2B Marketing experience
•Experience of working in the communications/technology sector

Vodafone is committed to attracting, developing and retaining the very best people by offering a motivating and inclusive workplace in which talent is truly recognised and rewarded. We are committed to promoting Inclusion for All with the belief that diversity plays an important role in the success of our business. We actively encourage everyone to consider becoming a part of our journey.